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About Pedal for Purpose


Kevin Molina launched the inaugural Pedal for Purpose fundraiser by cycling 125km to support children with mental illness. All funds raised from the event were donated to KIDTHINK Children's Mental Health Centre Inc.; a Winnipeg-based mental health treatment centre. The goal was to raise $5,000 for KIDTHINK's subsidized clinical services. Thanks to the community's generosity, Pedal for Purpose exceeded its goal, raising over $8,000! 


In 2023, Kevin asked others to join him on his ride. Together, the 18 riders raised over $20,000!


Pedal for Purpose is gearing up for round 3. If you would like to apply to be a rider click here!

The success of Pedal for Purpose is due in large part to its amazing sponsors. If you would like to learn more about sponsoring Pedal for Purpose, we'd love to hear from you! Please contact us using this form.

Watch our Hot Wings Interview!

Our Mission

Riders receive an Olympic-grade cycling jersey, exclusive rider's package, and most importantly of all, support a vital need in our community


Every dollar counts.


The Committee for Purpose

Pedal for Purpose would not be possible without the hard work and dedication of the Committee for Purpose. Each member brings unique value to the cause, contributing their time, expertise, and passion to make the fundraiser a success.

Pedal for Purpose 2023

Pedal for Purpose 2023

Pedal for Purpose 2023 was an incredible success! Together, we raised over $20,000!  Take a look at some of the special moments from the day:

About Kevin


Kevin Molina



I’m Kevin Molina, creator of Pedal for Purpose. Mental health has been a topic close to my heart as I live with anxiety. Physical activity has always been an outlet for me to combat my anxiety, specifically through cycling. The happiness, thrill, and physical and mental challenge provided by cycling coupled with wanting to be create awareness and change for those living with mental health is at the root of Pedal for Purpose.


Outside of cycling, I love being in the kitchen experimenting with new flavours and ingredients and serving to friends and family, reading, playing video games, and spending time with my pets. I’m also a massive fan of professional wrestling. You could always count on me to be ringside for any event that comes to town, wearing shirts of my favourite wrestlers, or finding the next piece of memorabilia for my collection.

Thank you for supporting Pedal for Purpose!


Donate Today!

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